Know if your concept passes
before you pay endorsing fees.
Many Innovator Founder applications are turned down for problems that could have been fixed first. For £49 get a full audit in about 4 minutes.
88 / 100
82 / 100
85 / 100
non-refundable initial endorsement fee (gov.uk)
independent scoring runs per audit, so your score is stable
to find the weak points before you apply
to generate your full criteria-based dossier
Built for Criteria-based Rigour, Not Guesswork
Each module is built around the specific criteria that endorsing bodies actually use to assess your application, not generic business advice.
Live UK Competitor Discovery
We search the web live for companies already doing what you plan to do, in the UK and abroad, keep only those we can confirm from a cited source, and show where you have a genuine opening.
Criteria-based Pugh Matrix Scoring
Your concept is scored against real UK incumbents across eight technical and commercial dimensions to show endorsers you have a genuine advantage, not just a different name.
Fatal Disqualification Screen
We check your concept against the most common patterns that lead to instant rejection: agency models, thin margins, bare API wrappers, offshored IP, and vague hiring plans.
ILR Settlement Roadmap
We map out your Year 1 to 3 UK hiring plan using the exact SOC codes and salary figures that endorsing panels and Home Office settlement officers check.
Every Section Your Endorsing Officer Will Probe
Each section covers a specific thing endorsing bodies check. You arrive prepared, not caught off guard.
Gross Margin Stress Test
We benchmark your margins against UK sector averages and run a worst-case scenario on your customer acquisition costs to make sure your runway holds up under scrutiny.
Full Criteria-based PDF Dossier
You get a printable PDF report built around your specific venture, ready to share with endorsing bodies or your immigration adviser.
Panel Interview Simulator
Practice the tough questions panels actually ask, with model answers written for your sector and your answers.
International Export Roadmap
We define your Year 3 export markets and revenue projections. Most founders skip this entirely and lose points on scalability as a result.
Your Idea Stays Private
Everything you submit is encrypted in transit and seen only by the providers we need to produce your report, listed in our privacy policy. Your idea is never used to train AI models or sold.
Report Ready in about 4 minutes
You fill in the form, pay, and your full report lands in your inbox in about 4 minutes. No waiting, no back-and-forth, no calendar invites.
What Your Criteria-based Audit Contains
Click the tabs below to explore each section from a real sample report — scored, flagged, and formatted for endorsing bodies.
Executive Readiness & Scoring Rubric
Composite Score: 86/100 · High Endorsement Readiness · 3 Pillars Evaluated
88 / 100
82 / 100
85 / 100
From idea to scored dossier in about 4 minutes
- 01
Tell us about your venture
Five short sections covering your idea, what makes it new, the competitors you know about, your numbers and your hiring plan. Takes under 10 minutes, and it autosaves as you go.
preendorse.com/startVenture nameLumen Grid LtdWhat's genuinely new?Proprietary AI load-forecasting that lets community solar co-ops sell surplus power to the grid at peak prices.SectorFintechClimate techHealthtechB2B SaaSAutosaved · Step 2 of 5Continue → - 02
Pay £49 once, securely
One-time checkout through Stripe. No subscription, and your business details are never sent to the payment processor.
checkout.stripe.comPreEndorse Innovator Founder AuditOne-time · PDF dossier by email£49.00Card details4242 4242 4242 424212/28 · •••Secured by Stripe. Your venture details never reach the payment processor.Pay £49.00Payment confirmed — audit queued - 03
Watch the live audit run
We search the web live for competitors, score you against them in a Pugh matrix, and check for the patterns that get applications rejected.
preendorse.com/live-scan100%- Loading live rules & benchmarks
- Live competitor search
- Scoring against your form
- Applying scoring rules
- Compiling your PDF dossier
Live web search · UK energy demand forecastingModerateSynthetix UK LtdActive · 2021 · LondonHighOmniCompute TechnologiesActive · 2019 · LeedsLowVenturePath Analytics LtdActive · 2023 · Bristol3 incumbents found · Pugh matrix scoring across 8 dimensions - 04
Get your scored report
Your readiness score, a breakdown for each pillar and the exact fixes to make before you apply. The PDF arrives by email in about 4 minutes.
preendorse.com/report85/100Lumen Grid LtdHigh Endorsement ReadinessInnovation 35%88Viability 40%82Scalability 25%85Fix before you applyYear 2 hires missing SOC codesSingle LLM provider dependencyYour audit is readyPDF attached · delivered in about 4 minutes
The 3 Core Criteria Evaluated by Every Endorsing Body
Our three-pillar model evaluates innovation, viability (including founder fit) and scalability using your answers, live competitor search and current gov.uk rules.
Innovation
We compare your originality and defensibility against competitors found by live search, separating standard technology from real advantage.
Viability
We judge your unit economics against live benchmarks for your business model, and your skills, runway and evidence against your plan.
Scalability
We review your named UK hires, three-year projections and international plans.
Scored for each of the 4 approved UK endorsing bodies
UK Endorsing Services (UKES)
Delivered by a consortium of UK businesses, UKES assesses proposals across all commercial sectors for early-stage and growing ventures. It evaluates applications against the core Home Office metrics of innovation, business viability, and scalability, with an emphasis on realistic execution and job creation in the UK.
Innovator International
Operates as a broad, multi-sector endorsing body and business support community for international founders establishing or scaling new ventures in the UK.
Envestors Limited
The Global Entrepreneurs Programme (GEP)
From the official list on gov.uk, checked 9 October 2026.
Questions, answered.
What PreEndorse is, what it isn't, and what you get for £49.
No. We are an independent commercial tool. We audit your business concept against the Home Office criteria, but we are not an endorsing body, immigration firm, or government agency. We do not give legal advice or issue endorsements.
Endorsing bodies charge a non-refundable endorsement fee. Many rejections come down to the same fixable problems: unclear IP, weak margins, or a vague hiring plan. An audit for £49 shows you exactly what to fix before you pay those fees.
For every audit we run several live web searches (through Google Search) for businesses in your space, in the UK and abroad, and keep only the ones a cited source confirms. We then score how well your concept stands apart from them and flag any areas where an endorser might push back.
The report covers your overall readiness score, a live UK competitor comparison, a margin and runway check, a list of the specific issues that could get you rejected along with how to fix them, and a set of panel interview questions with model answers written for your sector.
Yes. Your answers and documents are seen only by the providers we need to produce your report: Google's Gemini API analyses them, and Supabase stores them. Your idea is never used to train AI models or sold. Uploaded documents are deleted after 90 days. See our privacy policy for details.
We load the current list of approved endorsing bodies from gov.uk for every audit and re-weight your score using what each body publishes about its focus. Our three-pillar rubric mirrors the endorsement criteria: innovative, viable and scalable, with founder skills assessed under viability. Settlement criteria are shown separately as an outlook and never scored.
It checks whether your concept matches any of the patterns that lead to an immediate refusal: consulting or agency models with no real IP, reliance on third-party APIs without your own layer, unregistered or offshore IP, commodity businesses, margins that are too thin, or a hiring plan that does not specify UK-based roles.
You can share it as supporting commercial evidence, but it is not a legal document and does not count as an endorsement. We recommend using it to fix any weak points and to brief your immigration adviser before you apply.
Still have a question? Email info@preendorse.com
Don’t pay endorsing body fees without running this audit first.
For £49 you get a detailed audit report that tells you exactly where your concept stands and what to fix before you apply.
One-time payment · Instant PDF delivery · 100% confidential · UK GDPR compliant